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Current Program Audits and
Recommendations – What Works, What Doesn’t Membership
marketing materials for effective communications
Affinity and sponsor programs and their worth to members
Member needs analyses
ScoreCard analyses
Benchmarking assessments of the value of membership
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Strategic Marketing Plan Analysis
– Is it fluff or workable? The plan versus execution
Reality of the plan versus the environment and timing Strategic
marketing plan analysis includes current programs and potential
opportunities, with a defined outline plan of action for
execution and accountability. In many cases, LAL becomes
the delivery agent, providing an expert resource to successfully
move the program from paper to reality.
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Membership Information –
Maximizing data driving strategies Knowledgeable consultation on
database management systems, including iMIS, AMSoft,
AssociationServer, IRMsystems, e-Solutions and more…
Forensic data mining audit and recommendations
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Custom Marketing Plans -
Revitalize membership marketing goals
Based on detailed program analysis, environmental scan and
recommendations with concise implementation outlines and
accountability.
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Interim Management Service –
Hitting the road running to ensure minimal disruption occurs for
clients in need When an association
experiences a void in senior leadership without having a
succession plan in place, staff morale can suffer as employee
teams struggle to complete key objectives. LAL helps fill
the void over an extended and often uncertain period in an
out-sourced staff capacity onsite or off-site
Will function as interim Executive Director; Senior Roles in
Operations; Membership; Professional Development and
Sponsorship.
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Strategic Planning Facilitation:
- To deliver customer value and engage members
while moving associations to their next achievable key
objectives. Your plan works for 3 years but what about 10 years
out and what about the cycles that in to-days world are making a
huge change in the process.
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Workshop Facilitation:
Membership Recruitment Techniques
Member Survey workshops
Effective use of Volunteers
Board relations and the Governance Process |